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This Power Struggle For CNN Highlights How Dysfunctional US Media Now Is.

On Thursday evening, while unconfirmed reports spread concerning an incident at Brown University, the network's Kaitlan Collins used social media, highlighting the uncertainty and pointing viewers to her channel's 9pm newscast.

Although CNN is certainly not a perfect news source, her words resonated for numerous observers. It remains one of the broadcasters where there exists reality-based and generally reliable reporting – particularly during fast-moving events like the one taking place in the vicinity of a New Hampshire storage facility.

A Precarious Position Amid a High-Stakes Battle

Yet CNN, now four and a half decades old, finds itself in a vulnerable state as two massive media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.

Regardless of who wins, the fate of CNN has become part of a high-stakes game of mergers and acquisitions, not as a question of what helps the news-consuming public.

“Here is one more case of the deep structural problems with roots in decades of regulatory actions,” said Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.

The debate about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a more important point.

“It is often framed as a corporate drama with influential figures as the protagonists, but there is very little discussion of the common good,” Pickard said.

The Additional Element: Political Influence

The CNN scenario is made more complex by Donald Trump’s views about a network he has long portrayed as perhaps his chief “fake news” foe.

Recall the shouts of “CNN sucks!” at Trump's rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.

Trump now claims that the network requires new ownership. Many see this as a desire for ownership that will protect him from criticism and scrutiny. That is part of why he seems to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.

Trump has reason to like that bidder more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.

The company, owner of CBS News, also recently placed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.

A Future of More Turmoil

Significantly, if Netflix wins, CNN and other cable outlets would first be separated into a separate entity. Such a move could be a welcome development to many at the network, but it’s far from a secure position. That structure could set up CNN for yet another acquisition. The cycle continues.

If you ask Timothy Wu, much of this is illegal, anyway. The prominent critic of big tech’s dominance wrote recently that anti-trust laws should block both deals.

“Each proposed deal would be harmful to the country, and both should be challenged by anti-trust authorities,” Wu argued.

The Bigger Problem and a Potential Solution

Whatever happens with this particular battle, the underlying crisis persists.

“What we have now is a profoundly structure that undermines democracy, but we must resist learned helplessness,” Pickard said. Regulatory choices – from the 1930s and 1940s – helped to create this hyper-commercialized monster, and revised policy decisions can tackle it.

Can reform occur in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Reform is a distant prospect now, but that is not to say it will not happen in the future.

Initiatives that bolster independent news organizations, reinforce local journalism, fund public media, and prevent the accumulation of media power in a handful of hands are not only possible – they are necessary for a functioning democracy.

When it comes to media ownership, bigger isn’t better. And news organizations including CNN cannot be tools in the newest merger game.

By

Sharon George

Elara Vance is a tech journalist and business analyst specializing in Canadian innovation ecosystems, with over a decade of experience covering emerging technologies.

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